Designing for billboards is much different than designing for print or for the web. A simpler approach is better. Those passing by billboards only have a few seconds to see your message. In those few seconds, will they comprehend your message or be left pondering what it means? Our creative team can help.
Billboard advertising is used to meet a goal for your company or organization. The goal may be to increase awareness, advertise a special, promote an event, prompt a phone call, just to name a few. It’s always best to have one main goal for your billboard. If you try to hit more goals with your billboard, your efforts are diluted down and are often less effective.
